Friday, March 11, 2011

Making Money Off Youtube

On Monday evening, I watched my very first, The Very last Word host Lawrence O’Donnell.
Despite the fact that O’Donnell laudably attempted to focus the audience’s attention onand hopefully previous, Charlie Sheen trainwreck interview, courtesy of the tragic undertow that threatens to pull Sheen below for wonderful, I was overtaken, not by the pulling on the thread, plus the voracious audience he serves. It did not make me sad, it created me angry.

Concerning celebrities, we are able to be considered a heartless region, basking within their misfortunes like nude sunbathers at Schadenfreude Seashore. The impulse is understandable, to some diploma. It can be grating to listen to complaints from people who appreciate privileges that the majority of us can’t even visualize. In the event you can not muster up some compassion for Charlie Sheen, who helps make additional moolah for any day’s do the trick than the majority of us will make in the decade’s time, I guess I can’t blame you.



With the speedy tempo of occasions on the internet plus the knowledge revolution sparked from the Web-based, it is incredibly easy for your know-how community to imagine it’s extraordinary: regularly breaking new ground and doing factors that nobody has ever carried out earlier than.

But there's other kinds of organization which have already undergone some of the similar radical shifts, and also have just as outstanding a stake with the future.

Consider healthcare, for example.

We regularly consider of it as a substantial, lumbering beast, but in fact, medication has undergone a sequence of revolutions during the previous 200 years which can be no less than equal to those we see in know-how and advice.

Significantly less understandable, but however in the norms of human nature, would be the impulse to rubberneck, to slow down and look into the carnage of Charlie spectacle of Sheen’s unraveling, but on the blithe interviewer Sheen’s everyday living as we pass it in the proper lane of our every day lives. To be truthful, it could possibly be challenging for most people to discern the distinction involving a run-of-the-mill interest whore, and an honest-to-goodness, circling the drain tragedy-to-be. On its personal merits, a quote like “I Am On a Drug. It is Named Charlie Sheen” is sheer genius, and we cannot all be anticipated to get the full measure of someone’s life just about every time we listen to a thing amusing.

Speedy ahead to 2011 and I am wanting to take a look at will mean of getting a bit more business-like about my hobbies (generally new music). By the finish of January I had manned up and commenced to advertise my blogs. I had generated a variety of distinct blogs, which have been contributed to by acquaintances and colleagues. I promoted these activities by way of Facebook and Twitter.


2nd: the minor abomination that the Gang of 5 about the Supream Court gave us a year or so back (Citizens Inebriated) in reality contains a tad bouncing betty of its very own that could particularly properly go off in the faces of Govs Wanker, Sacitch, Krysty, and J.O. Daniels. Since this ruling prolonged the concept of “personhood” to equally corporations and unions, to check out to deny them any most suitable to operate within the legal framework that they had been organized beneath deprives these “persons” of your freedoms of speech, association and movement. Which implies (after once again, quoting law school trained family) that possibly the courts really need to uphold these rights for your unions (as particular person “persons” as assured by the Federal (and most state) constitutions, or they have to declare that these attempts at stripping or limiting union rights need to utilize to major companies, also.


You’ve heard of Silicon Valley, and likely Silicon Alley, but have you heard of Silicon Prairie?


Silicon Prairie is geographically hard to define but it’s there– somewhere between Chicago and Colorado, Dallas and the Dakotas–and it’s getting noticed because of one local news source Silicon Prairie News.


And the Prairie’s entrepreneurs can thank one man, a native Nebraskan named Jeff Slobotski, who decided he wanted to write about the tech sector. After a few days of writing about California’s burgeoning scene, he decided to refocus his efforts on his own community. Recalling the words of my college professor, if you’re going to be a writer, write about what you know.


Slobotski decided to give his community a voice and that voice goes by the name of Silicon Prairie News. He called on the skills of his then friend, now CTO and co-founder Dusty Davidson, who runs BrightMix, a small, local software company.  In July 2008, Slobotski started blogging as a hobby, interviewing local entrepreneurs on his lunch breaks and publishing stories at night.


In June 2009, Slobotski took on Danny Schreiber full time as SPN’s Managing Editor. Schreiber’s favorite players in the SP scene? Dwolla, a mobile payments service that is giving PayPal a run for its money and RockDex, a start up that is capturing the social metrics of plays on YouTube, LastFM and MySpace for musicians.


The boys had a lot to write about, they just needed people to listen. Slobotski, Davidson and Schreiber decided to throw an event to grab the world’s attention; they called it Big Omaha.



Last year’s Big Omaha was a success with over 550 people from 20 states including Foursquare’s Dennis Crowley, Charity: Water‘s Scott Harrison and Zappo’s Tony Hsieh. SPN was suddenly profitable, making money off of sponsorships and ticket sales from the event. Soon they had local businesses and Omaha’s Chamber of Commerce knocking on their door, asking if they could advertise on SPN. The readers came.


SPN currently has 4 full-time employees, 12 freelance writers and 3600 RSS feed email subscribers. At the end of November, the site averaged 25,000 unique visitors, 45,000 page views, and was growing at 10% a month.


“If it weren’t for Silicon Prairie News, there wouldn’t be a start-up scene in the mid-west. They are our voice. Their existence reinforces our culture.” says Ben Milne, the CEO of Dwolla.



Monday through Friday, expect fresh, daily content focusing on Silicon Prairie entrepreneurs like Dwolla and Hudl, an online coaching application, recently named by Inc. magazine’s 30 under 30. On the weekends, to keep traffic flowing, they’ll repurpose TED Talks or big interviews from other more well-known tech blogs.


“Our first goal is to highlight the story, the angel investors and the entrepreneurs. Our second goal is to tighten, build and connect the community and ecosystem here,” says Slobotski. “There’s value in what we’re doing by reporting on it but our events build communities that get people talking and brainstorming ideas together.”


The overall scene in Silicon Prairie is comprised of a lot of consumer related tech starts up. With the large amount of capital potentially available (read: Berkshire Hathaway and everyone else who is connected to Warren Buffet by one string or another), the scene could be well funded with the right connections.


This coming week, they will launch Silicon Prairie News’ Kansas City bureau, of which Kansan Royce Haynes will be involved. Haynes, like many SPN readers found the site through hearing about Big Omaha on Twitter. “I didn’t expect something of this caliber to take place in Omaha, Nebraska,” he says, “It’s going to be great to now be a part of it and to able to highlight all of the entrepreneurial activity going on in Kansas City.”


Interested in getting in on the Silicon Prairie fun? Save the date for a sweet SPN party Sunday night at SXSWi in March and a Big Omaha style event in Des Moines, Iowa this fall.







The biggest names in the tech industry seem to have collectively decided it's time to make the billions. Sure Facebook, YouTube, and Twitter have sold some ads and Foursquare brokered some promotional deals. But with the second wave of IPOs on the horizon and investors' eyeballs getting as round as the tech bubble, the time is nigh for tech demigods to show that they can make money off all those users they've spent years accumulating. And hopefully not alienate them in the process. Today, Mark Zuckerberg inched closer to that dream of a trillion dollars by offering streaming movies — and tanking Netflix's stock. Meanwhile, YouTube closed a deal on a production company presumably to make its very own content. Intel cast a wide net to examine tech companies' latest money-making ventures. Then we looked into our CrystalBall app to see what they might try next.



Facebook

Moneymaker: Warner Bros. just became the first Hollywood studio to stream movies directly on the social network. Facebook has been making a big move toward e-commerce lately, and the fact that you have to use Facebook Credits to buy movies and TV shows could be the tipping point to get users to hand their credit card info over to Mark Zuckerberg. Plus, studios looking for a way to stop Netflix's growth might not make Facebook suffer the same 28-day waiting period for new content.

Downside: At 30 credits (or $3) for a 48-hour rental for The Dark Knight, it will cost you. Plus, you have to "like" the movie or the director to get the privilege. Do you really want hundreds of your Facebook friends to see you "liked" and watched Valentine's Day on Valentine's Day?

What's next: Why should you use a credit card to buy Facebook Credits when you can use Zuckerbills (coming to a U.S. Treasury in 2020)?



Twitter

Moneymaker: In order to make money off its free iPhone app, this weekend Twitter introduced a number of new features, including Quickbar, a "forced trending topics bar" that includes promoted tweets — negating the idea of a service that quickly shows you what's actually trending.

Downside: Pundit John Gruber quickly dubbed the feature "Dickbar" after Twitter CEO Dick Costolo, but Gruber issued the unfortunate nickname on Twitter and it was widely retweeted. Advantage Costolo.

What's next: Can we pay someone to monitor our Twitter feed for us? It's getting overwhelming. Either that or design personalized lists of the best people to follow based on what's important to us, like updates on Libya and breaking bear-cub news.



Foursquare

Moneymaker: At SXSW this week, Foursquare is set to announce a partnership with American Express that will link users' credit cards with their Foursquare accounts. The incentive to consumers? Deals like "spend $5, save $5" at participating merchants. Although Foursquare said its motivation is to increase membership and loyalty and that it won't charge Amex for the privilege, it's hard to believe that will stay the case if it catches on.

Downside: We don't have an Amex card. And (confession) although we use the app for recommendations, we've never actually checked in anywhere. Sorry, Dennis and Naveen! But if they add other credit cards, we would.

What's next: How about a service that warns you beforehand if you're about to friend one of those compulsive people who check in with handfuls of people at name-dropping locales?



YouTube

Moneymaker: YouTube just closed a deal to buy Internet video company Next New Networks, the producers behind Auto-Tune the News, for less than $50 million. Although rumor had it that Google was trying to get into the video-production business, Business Insider reports that the move is actually designed to help existing YouTube partners make "more and better content." Which then leads to more users and, subsequently, more expensive ads.

Downside: Isn't YouTube's strength either grainy weird viral videos or pirated television, movie, and music content? The second could definitely use better quality, but does it even matter for the former?

What's next: How about veering into Hulu territory?



Skype

Moneymaker: Just regular old advertising on the Windows version of its paid video communications service.

Downside: Although Skype says it won't show ads during the video conferencing yet, this could devolve into a Minority Report-style advertising assault.

What's next: Would it be possible to embed microphone/receiver in our brain so we don't have to use the special headset? Just curious.



Update: TechCrunch makes an important clarification. Facebook hasn't announced its own streaming movie service. Rather the movie offering comes from Warner Brothers app that uses Facebook Credits' payment system. But if it proves successful and other studios follow suit, Zuckberg can still count on more personal credit card info coming his way. Someone better go tell Netflix's shareholders.






Source: http://removeripoffreports.net/ corporate Reputation Management

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